Wells Fargo pledges to go purple for #SpiritDay
This October 19, Wells Fargo is a proud participating sponsor of Spirit Day. Wells Fargo is firmly committed to standing against bullying and supporting efforts to end LGBTQ harassment. No child deserves to be bullied, and by addressing this issue, Wells Fargo hopes to help create an environment where all students can thrive and find opportunity.
On Spirit Day, Wells Fargo has pledged to wear purple and encourages everyone to join their team members, as well as millions of supporters throughout the country, as they demonstrate their solidarity with LGBTQ youth.
As part of their pledge, Wells Fargo will be lighting the Duke Energy Center in North Carolina purple, which symbolizes spirit in the rainbow flag, on October 18 as a reminder for everyone to join together and wear purple the following day. Wells Fargo will also go purple online via the @WellsFargo Facebook and Twitter accounts.
Wells Fargo has been a consistant supporter of Spirit Day. Check out this #SpiritDay video from three years ago where members of the Wells Fargo team open up about their own experiences with bullying.
Beyond Spirit Day, Wells Fargo is the main sponsor of this year’s Love Has No Labels campaign – a national multi-channel platform created by the Ad Council to fight bias and prejudice by embracing differences – race, gender, disability, sexual orientation, age, and religion – to prevent bullying.
Join Wells Fargo and GLAAD by taking the pledge to go purple on Spirit Day at glaad.org/spiritday today!
About Spirit Day
Each year, millions go purple for GLAAD’s Spirit Day to support LGBTQ youth in a united stand against bullying. Started in 2010 by high school student Brittany McMillan in response to numerous young LGBTQ lives lost to suicide, Spirit Day now draws the participation of celebrities, schools, faith institutions, national landmarks, corporations, media outlets, sports leagues, and advocates around the world, all joining together to stand against bullying and support LGBTQ youth.
As anti-LGBTQ policies, hate crimes, and harassment are on the rise, it is now especially important to let all marginalized youth know they are supported.
This year, Spirit Day is on October 19, 2017. Take the Spirit Day pledge to show LGBTQ youth you’ve got their backs at glaad.org/spiritday. Follow @GLAAD on Twitter, Facebook, Instagram, and Tumblr to keep up to date with #SpiritDay news.
www.glaad.org/blog/wells-fargo-pledges-go-purple-spiritday
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