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'I Am Cait' Renewed for Season 2
E! is bringing Caitlyn Jenner back for another season of self-discovery, relationship-building, high fashion, and Kardashian clashes on I Am Cait.
“I’m looking forward to continuing the conversation,” Jenner, one of the executive producers of the series, said in a statement. The show broke the news to fans in a tweet:
.@Caitlyn_Jenner is officially returning for #IAmCait season two! Get all the details: t.co/5tGLsrLKQM pic.twitter.com/OnWMwC95jp
— I Am Cait (@IAmCait) October 22, 2015
Although no date was announced, E! said the show would be back next year.
The eight-episode docu-series about the former Olympian’s gender transition premiered in July to phenomenal ratings, ranking as the unscripted series launch watched most by viewers aged 18 to 49 among all cable shows this year, according to E!
I Am Cait remained among the top new cable series of the summer, reported Variety, averaging 2.13 million viewers and a 0.98 rating among adults aged 18 to 49, according to Nielsen’s “live plus three” ratings.
But reports quickly circulated that the cable network was concerned the Bunim/Murray production was losing viewers each week.
A spokeswoman for E!, however, stressed that the overnight ratings weren’t their key indicator of success. An internal memo obtained by The Advocate explained that the “live plus three” rating mattered more because I Am Cait viewers were watching and rewatching up to three days later on DVRs, and that the show’s demographics — the age and gender range among viewers — were among the most desirable to advertisers.
Although the show was critiqued by some trans people for Jenner’s emphasis on looks, her voice, and her attitude toward the gender binary and dating, the network is standing behind Jenner, her co–executive producer Andrea Metz, and the team as they reveal what it’s like for Jenner to transition, even if she’s not a typical trans woman. The series is aimed not at viewers in the trans population, but viewers of the population, said Jeff Olde, executive vice president of programming and development at E!
“Caitlyn’s story has ignited a global conversation on the transgender community on a scale that has never been seen before,” he said. “We are honored Caitlyn has chosen to continue to share her ongoing story with our viewers around the world.”
The Advocate has a complete guide to season 1, critiqued by a trans man and a trans woman, that you can read here.
Dawn Ennis
www.advocate.com/arts-entertainment/2015/10/22/i-am-cait-renewed-season-2
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